Ontario Association
of Optometrists

More than meets the eyes

Digital Eye Strain is an affliction that effects a growing number of Canadians. Ontario Optometrists wanted to help people to get off their screens.

 

Working Hard

In order to get people to think about their eye health, we created a campaign about office workers who lived inside an eye and their daily troubles would be caused by their humans insistence on technology.

Meet Rod, and Iris, and Rod 2, and Lens. They work really hard.

 

Thirsty

 

Sleepless

 

Focus

 

Lens

 
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